Sales veteran here not yet looking to retire (35 years in the game).
But I have left working for an established company as being in my mid fifties am so done with management bullshit and the whole corporate game.
I’ve done an extensive business plan on starting my own business and cold called in person a handful of my target market, further validating the business model and opportunity available to me.
A supplier of the hardware I need is himself a relative startup and has spent some time educating me about the business and market I will be entering and added a lot of value. I have of course done my own due diligence and research as well, which has backed up the advice he’s supplied so far. The guy is a younger dude and not from a sales background.
However, when I have cut through all the haze and fluff, his AI generated proposal of the hardware supply of the machine I need, is at least 30% more than what I can get directly from the actual manufacturer. There had been a bit of intimation about the user support and ongoing help he gives to his customers, etc, so I thought that an extra bit of margin might be worth paying.
The guy I am dealing with mentioned he was a distributor but from what I can clearly see, he’s merely just buying the equipment, rebadging it and selling it on to me. A bit naive of course but as mentioned, he’s not really adding much value apart from personally delivering the product and ‘commissioning it’.
The manufacturer will do the same but via a pre recorded video, which they have said is not complicated at all and will do a live video call if necessary and will include all future support, etc.
So the dude is chasing me on my decision, I know the routine very well.
I have thought of offering him a consultation fee at least when I decline the offer, but part of me thinks I’m going a bit soft and generous in my older age!
Like, sales is a tough game and if you’re not offering any true value then you will not survive. Lost count of all the times I have spent educating the buyer only for them to go elsewhere, ultimately because I didn’t provide enough value to make them buy or failed to convince them of it…etc .
What are your thoughts about this? Decline and move on or decline and give the guy something for his time?